Pricing deep-dive · Updated May 2026
Keap Pricing 2026
Keap pricing is flat-rate and predictable. Pro $249/mo, Max $329/mo. Bundled CRM + email + SMS + payments + automation. Implementation is typically required for new accounts ($499-$1,499 one-time). Cleaner pricing than HubSpot or ActiveCampaign at equivalent feature parity.
The 2 tiers
Per Keap pricing May 2026:
- Pro — $249/mo. 2 users included. CRM, email + SMS, sales pipeline, automation, e-commerce, payments.
- Max — $329/mo. 3 users included. Adds promo codes, advanced reporting, ad attribution.
- Additional users: ~$30/user/mo above included.
Hidden costs
- Implementation onboarding — $499-$1,499 one-time. Required for new accounts.
- SMS at scale: included in Pro/Max but high-volume usage may push to add-on costs.
- Keap Pay payment processing: standard SaaS transaction fees.
- Keap Phone (VoIP): optional add-on.
Real all-in math
- 2-person small business on Pro: $249/mo + $499 implementation = $5,487 year 1, $2,988 year 2+.
- 4-person on Max (3 included + 1 add): ~$359/mo + $999 implementation.
- 10-person on Max (3 included + 7 added): ~$539/mo.
The flat rate is only half the story — add the one-time setup fee to see what year one actually costs.
What will Keap really cost in year one?
- Plan + users
- $249/mo × 12 = $2,988
- Implementation (one-time)
- $999
- Ongoing (year 2+)
- $249/mo
Keap’s flat rate is predictable — but the one-time implementation fee is usually required for new accounts and rarely shown up front. Published rates, May 2026.
What to read next
Frequently asked
What does Keap cost all-in?
Pro $249/mo, Max $329/mo flat (2-3 users included). Add: implementation $499-$1,499 one-time. Add: ~$30/user/mo above the included users. Real all-in for typical small business: $250-$400/mo + one-time setup. No usage fees outside SMS at scale.